Balanced Scorecard Perspectives on Financial Sustainability at a Small Private University in Canada

Dr. Hyne-Ju Huizenga has extensive business management experience from 1990 until retiring in 2018. She served in operational capacities including marketing manager working alongside the national marketing director for a notable BC Lions/TSN campaign collaboration. She stabilized operations, facilitated change management for struggling units, and helped brand transitions through mergers and acquisitions. Dr. Hyne-Ju Huizenga is an alumnus of Harvard University, where she completed the Public Leadership program under the tutelage of Ronald Heifetz. She obtained both her Bachelor and Master of Arts in leadership from Trinity Western University and completed her Doctor of Philosophy in management with a leadership and organizational change specialization from Walden University. Dr. Hyne-Ju Huizenga’s research focus is on the balanced scorecard and its financial, customer, internal process, and learning and growth perspectives. Her expertise is on sustainability and growth for higher education institutions dependent on international enrolment, needing agile architecture in its support structures. She has collaborated on resilience and strengths-based approaches with higher education institutions in Asia, Africa, and America. Currently, Dr. Hyne-Ju Huizenga is a professor in Trinity Western University’s Master of Arts in leadership program business stream, foundational, and capstone courses.